The Chairman's Lounge: Qantas And The Ultimate Loyalty Program

Author: Joe Aston

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General Fields

  • : 34.99 AUD
  • : 9781761429767
  • : Simon & Schuster Australia
  • : Simon & Schuster Australia
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  • : 01 October 2024
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  • : 36.99
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  • : books

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  • : Joe Aston
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  • : Paperback
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  • : English
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Barcode 9781761429767
9781761429767

Description

From the must-read journalist on how power, money and influence work in this country, the full story of how one of the nation’s favourite brands brought itself to ground. Joe Aston's incredible ability to break a story made his AFR column ‘Rear Window’ essential reading about how power, money and influence work in this country. Famously, he exposed the ethical failings of Qantas, resulting in the resignation of the airline's chairman and early retirement of its CEO, Alan Joyce. With fresh interviews and revelations, written with Aston's trademark wit and insight, The Chairman's Lounge takes us behind the scenes as crisis after crisis hit the national carrier. The result is the definitive, compelling story of how Qantas was brought to ground and who did it. It is a parable of our times.