Author(s): Rebecca Arnold
The 50 key modes, garments, and designers, each explained in half a minute! Even if you're not a regular follower of Suzy Bubble, Le Happy, or The Sartorialist, you probably have some feeling for fashion. Most people have a vague idea of what's in, what's out, and what they might consider putting on their own backs. Less familiar to most, however, is the way fashion works as a global business - a multi-billion-pound industry, employing over 27 million people - just who decides what's cutting edge and what's long past its sell-by date. 30-Second Fashion offers an engrossing crash course to how the style world works today, alongside an engaging look at the founding fathers (and mothers) of fashion who set it up that way.
Dr Rebecca Arnold (London, UK) was educated at King's College, London, the Courtauld Institute of Art, and University College London. Before joining the Courtauld Institute in 2009 as Oak Foundation Lecturer in History of Dress and Textiles, she was a Lecturer in the History of Design Department at the Royal College of Art and a Visiting Fellow at the Victoria Albert Museum. In 2006 she was the first Guest Professor at the Centre for Fashion Studies at Stockholm University. In 2001 she set up and ran the degree course in Fashion History and Theory at Central Saint Martin's College of Art and Design. In2014 she curated the exhibition Readymade: Fashion for Everyone, held at the Bard Graduate Center in New York.