Author(s): Matthew Syed
What links the Mercedes Formula One team with Google? What links Dave Braisford's Team Sky and the aviation industry? What is the connection between the inventor James Dyson and the footballer David Beckham? They are all Black Box Thinkers. Whether developing a new product, honing a core skill or just trying to get a critical decision right, Black Box Thinkers aren't afraid to face up to mistakes. In fact, they see failure as the very best way to learn. Rather than denying their mistakes, blaming others or attempting to spin their way out of trouble, these institutions and individuals interrogate errors as part of their future strategy for success. How many of us, hand on heart, can say that we have such a healthy relationship with failure? Learning from failure has the status of a cliche, but this book reveals the astonishing story behind the most powerful method of learning known to mankind, and reveals the arsenal of techniques wielded by some of the world's most innovative organizations. Their lessons can be applied across every field - from sport to education, from business to health. Using gripping case studies, exclusive interviews and really practical takeaways, Matthew Syed - the award-winning journalist and best-selling author of Bounce - explains how to turn failure into success, and shows us how we can all become better Black Box Thinkers.
Matthew Syed is a leading columnist and feature writer for The Times. He makes authored features for the BBC current affairs programme Newsnight and regularly appears on CNN International and World Service TV. He also gives business talks to major international corporate clients including Goldman Sachs, BP, Rolls-Royce, McKinsey, Manchester United, Oxford University and Vodafone. Before becoming a writer Matthew was the England table tennis number one for almost a decade, three times Commonwealth Champion, and he twice represented Great Britain in the Olympic Games. Matthew Syed's first book, Bounce: The Myth of Talent and the Power of Practice, was shortlisted for the William Hill Sports Book of the Year and became a UK best-seller.