Author(s): Stephen R. Covey
In any conflict, the First Alternative is my way, and the Second Alternative is your way. The fight always boils down to a question of whose way is better. This book presents a new and practical, but incredibly effective and eye-opening, way to reach resolution through using the 'Third Alternative'.
The Third Alternative moves beyond your way or my way to a higher and better way - one that allows both parties to emerge from debate or even heated conflict in a far better place than either had envisioned. With The Third Alternative, nobody has to give up anything and everyone wins. To a world of escalating strife and contention, Third Alternative thinkers like those Covey profiles in this innovative and practical book, bring creative solutions, peace and healing. Through key examples and stories from his work as a consultant, Covey will demonstrate that Third Alternative thinking is the supreme opportunity of our times. Readers will learn how to create new and better results instead of escalating conflict, as well as how to build strong relationships with diverse individuals based on an attitude of winning together. The Third Alternative represents a departure from material on conflict resolution, negotiation and mediation; the book represents a new way of thinking that will be embraced not only by the many fans that have flocked to Covey's prior books, but also by anyone who is seeking resolution in their professional or personal lives.
Recognized as one of Time magazine's 25 most influential Americans, Stephen R. Covey has dedicated his life to demonstrating how every person can truly control their destiny with profound, yet straightforward guidance. As an internationally respected leadership authority, family expert, teacher, organizational consultant and author, his advice has given insight to millions. He has sold over 20 million books (in 38 languages) and The 7 Habits of Highly Effective People was named the No. 1 Most Influential Business Book of the Twentieth Century. His most recent major book, The 8th Habit, has sold nearly 400,000 copies. He holds an MBA from Harvard, and doctorate degree from Brigham Young University. He is the co-founder and vice chairman of FranklinCovey, the leading global professional services firm with offices in 123 countries. He lives with his wife and family in Utah.